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How to Promote a Pet Sitting Business?


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You know what, promoting a pet sitting business can be hard when you are first starting up BUT that's just part of the fun. As we've started tracking our marketing metrics (serious stuff, I know), we have begun to identify what's working so you don't have too. We'll create a checklist so you can work towards these to help boost your awareness and pick up more clients: -- Firstly, don't underestimate the power of leaflets and leaflet-dropping. We have picked up some fantastic clients from leaflet dropping in supermarkets, groomers, vets, pillars, coffee shops, etc. We recommend always carrying some leaflets out with you whenever you go as you never know where you might find a new place to pin up a leaflet.

-- Signs on your car... *eye roll*. But again, you don't realise how many people come to your car when you are parked up and note down your contact details (not for bad driving I hope). Also, think about how many times and places you go out and about in general. -- The next biggy is social media, you better scrub up on digital marketing. You need to be able to corner the market on Instagram, Facebook, TikTok and even LinkedIn for businesses (it seems a bit untapped that side of the social media world). -- WORD. OF. MOUTH. IS. YOUR. FRIEND. Always give fantastic services as people will always be swayed by a recommendation of someone else. You can help capture this by reviews on Google Business Profile or whichever other platform you use. -- Tap into different channels. You can use other pet sitting channels such as Tailster, Pawshake, Rover, but don't take the piss. They still need to make revenue so we would recommend keeping in contact outside of the platform once all agreed bookings are in place and that you are INSURED. -- If you have a website like ours to manage all bookings, etc. you need to remain current on google and other search engines, a great way to do this is through blog posts as site crawls will re-index your website higher each time. This saves you having to update your home page, etc. regularly.


These are our top 6 ways on how to promote your pet sitting business and we would love to hear what works for you too!

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